Maternity & Midwifery Forum
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New Digital Resource for Maternity and Midwifery

By Neil Stewart, Editorial Director, Maternity and Midwifery Forum | MATFLIX

Sign up to get an institutional presentation for your midwifery school or maternity unit.

 

Request more information HERE or join one of our starter sessions (below).

 

22 August | 12 noon – Register free here

24 August | 12 noon – Register free here

 

There was a lightbulb moment at the ICM in Bali.  What started as a shared exhibition at the International Congress of Midwives in June has flourished into a comprehensive digital, teaching video and database resource package for midwifery schools’ and maternity units internationally to lead the jump into digital teaching and learning.

MATFLIX and All4Maternity already work together in the UK but the ICM in BALI introduced them to a whole new audience – an audience planning to go straight to digital, searching for trusted lectures and database content accessible anywhere online for midwifery schools and midwifery units.

Midwifery leaders were quick to point out that between the two digital platforms of MATFLIX and All4Maternity they together provided an ideal digital compliment not just to midwifery schools teaching resources but to maternity units and hospitals working to keep staff up to date and revalidated.

MATFLIX includes a video catalogue and box sets of 1300+ lectures, the weekly Midwifery Hour presentations and programmes from maternity and midwifery experts, with 200 new lectures in the pipeline this year.

All4Maternity’s stable of professional Midwifery journals, The Practising Midwife and The Student Midwife in the UK and Australia, with thousands of articles, online courses and training seminars completes the circle.

Many had already viewed the digital material online and could see how it could integrate into library and hospital staff and student support systems.   Accessibility on mobile phones and formats designed to drop into teaching reading lists ticked many boxes and translation is no longer an issue as AI races across the web.

There was a “special ICM discount offer and a joint package” for delegates who signed up for follow up in Bali.  And they did sign up.  40 country associations and over 80 universities and maternity units expressed interest.

To meet this demand the weeks of work that followed have now produced a special combined digital package that can be taken by whole institutions through their libraries in one simple digital package – and made available free to their staff and students.   A one stop shop window for maternity and midwifery teaching and engagement.

You can get more information by filling in the request for follow up here.

Get a presentation on how universities and hospitals are using the resources online and in teaching and how you can get on board.

Compared to medicine and science teaching departments midwifery traditionally has relatively few online resources.  These combined platforms transform that landscape.   With box sets designed for teaching and revision, new courses, new articles there is a constant weekly and monthly flow of new, carefully curated, and edited material that can be trusted by teachers and practice development managers and translated for languages around the world.

What has been interesting and important in rolling this out to institutions is highlighting how the maternity and midwifery content is relevant to whole health and care faculty, not just midwifery.  Nursing students, physiotherapists, mental health nursing, infant, paediatric and neonatal nursing topics and issues, they are all using the content in existing subscribers.

Technically the packages are set up for one click access for staff and students from institution libraries or apps.   Libraries and health care faculties like the fact that the content is open to the whole institution as childbirth and maternity is such a core function of health care around the globe.

There are big 20% discounts for institutions signing up this before 31st October 23 and the whole package comes with onboarding support sessions, technical and customer services back up and special sessions for teachers and professional development managers.

The databases of MATFLIX are updated with 200 new lectures each year and All4Maternity have monthly journals and new courses rolling out all the time.   This is the new kind of content the students of Generation Z demand and expect for their teaching and professional practice.

This resource should be part of the toolkit of every midwifery school and maternity unit: saving lecturer time, new engagement resources for staff and students at the click of a cursor, accessible on OpenAthens and all the other library access systems around the globe.

Midwifery internationally is going through rapid change.  Retention crises in developed economies like the UK are matched by racing expansion in India and other low- and middle-income countries. The demand for trusted teaching and CPD material to engage staff and students applies in both.  This online bundle can take your institution into the next level of digital teaching and engagement.

Book for more information HERE or join one of our starter sessions on 22nd or 24th August, below.

 

22 August | 12 noon – Register free here

24 August | 12 noon – register free here

 

Neil Stewart

Editorial Director

Maternity and Midwifery Forum |  MATFLIX